This is my pitch.

Target Audience: You, someone with good taste who is looking for a copywriter with a creative edge. You’re either a) from an advertising or PR agency, or b) you’re seeking a writer for your marketing department.

Problem: You need a copywriter who has creativity, a good sense of vision, and who will work well with the art director.

Insight: What if your copywriter has previous experience in graphic design, video editing, and content creation? One who was on track to be an art director? That would be the best of both worlds–when copy and art intersect, there lies creativity.

Idea: You need Aica Duran (yours truly) to write your copy and content because I just know where to put the right words in the right space, so you can get your messages right. I write with the creative vision in mind.

This is where I work and where I study.

Work Experience

Abridged version

03/2018 - Present: Copywriter & Content Writer, Freelance
02/2024 - 06/2024: Content Specialist, KodeGo
02/2021 - 02/2024: Social Media Marketing Specialist, Freelance
08/2018 - 08/2019: Graphic Artist, MyTown Co-Living
03/2016 - 05/2017: Graphic Design & Creative Associate, Café Communications Philippines

See my LinkedIn to know more about my work history.

Education

De La Salle University
Student, Masters in Marketing Communications
(15 / 48 units completed)

De La Salle University
Bachelor of Arts, major in Communications Arts

This is what I write.

Copywriting

Print Ads
Radio Scriptwriting
TVC Storyboards / Scriptwriting
Social Media

Feature & Content Writing

Feature Articles
Blogs
Web Landing Pages
Brand Descriptions
Article Summaries
Infographics

Other Writing

Consumer Personas
Manual Instructions
Communication Templates